Cookies are information that is sent to your browser from a web server and are subsequently stored on the hard drive of your computer when you visit a website or using a social network with PC, Smartphone or Tablet. The cookie can be read and recognized by the website that sent it every time you make a subsequent connection. Cookies allow you to create statistics on areas of the site visited by users anonymously. The collected data is then read in aggregate form to understand the efficiency of the site and the navigation experience level.
Cookies therefore used do not contain any personal information about users. Cookies can be stored permanently on your computer and have a variable duration (SO-CALLED persistent cookies), but can also fade away with the closing of the browser or be limited in time (SO-CALLED session cookies). Cookies can be installed by the site you’re visiting (SO-CALLED cookies of the first part) or may be installed by other websites (SO-CALLED third-party cookies). Cookies are used in some cases to perform computer authentication, monitoring of sessions and retain information about users who log on to a web page.
What are cookies?
These cookies often make it faster and faster surfing the Web use because intervene to facilitate certain procedures especially during online purchases.
COOKIES FOR PROFILING
These cookies are used to track and profile users while browsing, study their movements / of the web consultation habits. They are also used with targeted advertising purposes (SO-CALLED Behavioural Advertisign).
THIRD PARTY COOKIES
In some cases it happens that a web page contains cookies from other sites and content in various elements hosted on the same page (banner ads, images, videos, etc.). The Third-party cookies are often used with the purpose of profiling. The cookies downloaded to PCs, smartphones and tablets can also be read by other persons, other than those who manage web pages.